When considering the best sites for buying real estate leads, we considered the features agents find most useful, such as lead quality and automation. Sites that provide qualified, warm leads rank higher than those whose leads are cold and take more persuasion to convert.

Additionally, since automation is such a powerful tool for agents on the front end, this was a big consideration. Automation includes any feature that sends marketing text, emails or calls on your behalf, so you can spend your valuable time elsewhere.

Naturally, price also played a big role in how we ranked our top picks. If a service doesn’t seem to offer enough value for its price, this will affect its ranking.

Additional features like CRM integration or personalized customer support also helped us round out our list of top shopping pages. Basically, if a service goes beyond providing leads, we consider it a plus.